some of the posted readings for tomorrow's class were based upon the way large corporations could benefit or be at a disadvantage as a result of the blogosphere we live in today. the article along with the other article on the Business Week website highlights how users utilize bloggs and other forms of social networks to gang up and discuss issues they have regarding products, services, or the quality of a company. the internet and in blogs specifically are the first place where customers or people who own the same products from all over the country and the world can get together and openly discuss something. the beauty of it is that chances are that one of the people who is having the issue might be a specialist in that certain field of technology....this possibility often provides solutions to a common problem people seem to have with the same product or service. For example, the article in the Financial Times posted as a link in the syllabus speaks of a Verizon Motorola V710 cell phone. It talks about how VZW decided to ban bluetooth file transfer between the users' PC and their Motorola device. Users complained to the company and blogged about the issue online. Soon enough, a computer or cell phone genius in this case came up with a way to connect the phone to the computer using loopholes in the block. prior to the advent and high use of bloggs and online open forums no solution or group lawsuit could be filed. I was one of these users, whom found this blog using google and was again able to connect my phone to the computer to transfer files via bluetooth. Companies can be hurt by negative press which flows on bloggs between users...however, if users love products then blogs could really enhance the image of the product and give raving reviews on products that are not widely known. After reading this post, please vote by clicking the link below and if you care to-- explain your answer as a comment. Thanks!
http://snappoll.com/poll/169988.php
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It seems that blogging is useful for both the customer to communicate what they want and for the company to hear the customer. My only other concern is that perhaps there were ethics and privacy issues that made the company ban the ability to exchange files. Stephanie
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